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Lorde Von Kok

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Ella Marija Lani Yelich-O'Connor, aka Lorde, was born on November 7th, 1996 in the suburbs of Takapuna, Auckland, New Zealand.

Starting May 2009, Lorde and her friend Louis McDonald started as a musical duo during school contests and performed at small venues across Auckland. Around 2010, she got acknowledge by UMG's executive Scott Maclachlan after McDonald's father sent covers by the duo to Maclachlan. He subsequently signed her to UGM for further development. She then began writing songs on her own and recording them. In November 2012, Lorde self-released The Love Club EP on SoundCloud, which gathered 60,000 downloads. The EP featured Royals, and after commercial submission during the summer of 2013, at 16, she was the youngest artist then to score a number-one single on the Billboard Hot 100 since 1987, which has since been certified Diamond by the RIAA. Lorde released Pure Heroine, her debut album, in September 2013 to critical acclaim, debuting with 129,000 copies.




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